![]() Making the jump wasn't easy, though-not a simple translation of the same code from one platform to another. "We thought of it for quite a long time, starting development only when the Mac Store was launched," said Alexader Tsepko, who leads MacPhun marketing, in an interview. The Mac App Store was indeed a factor for MacPhun. The Mac App Store could open up new channels for publicity, discovery, and software distribution-a channel that iOS developers are already familiar with. iOS developers probably aren't as put off as other programmers who haven't learned to use Apple's XCode developer tools. The iOS market is pretty crowded, making it harder to get noticed, so Mac customers could be a new market to expand into. The Mac is a growing market that's not as saturated with software as Windows. I see the move as an interesting possibility because of a few factors: If MacPhun is willing to take the leap, perhaps others are? I started pondering the idea after hearing from MacPhun, the developers of FX Photo Studio, a $1 iOS app that just made the jump to a Mac OS X app that costs $20 for the regular version and $40 for the pro version. ![]() Now I'm wondering whether there will be a similar trend among programmers. FX Photo Studio for Mac brings some more advanced controls to photo editing tools than its predecessor for iOS.įirst came the halo effect of computer purchases: iPod or iPhone buyers deciding they'd like a Mac.
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